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by gautam on October 14, 2006

Pay Per Call advertising model is gaining importance and with mobile search witnessing an increasing trend the relevancy of this model is undeniable. It is estimated that Pay Per Call advertising would touch the figure of $3.7 billion in the next four years and upsurge in mobile search makes it a necessary adoption among publishers and advertisers.
In the paid search advertising world Pay Per Call is a pretty hot thing and the idea of driving phone calls from web and mobile search on a performance basis would certainly click with advertisers. It seems that Microsoft too is trying to emulate eBay and Google in this area.
Trackback: http://publish.creative-weblogging.com/publish/mt-tb.pl/39150
Mr Wong
Vote for Pay Per Call on Windows Live Search for Mobile:
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Rating: 8.00 out of 1 vote(s) cast.
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Response from:
avi
(11/22/06 5:25pm)
ukglku/tdft.gyutri
Response from:
avi
(11/22/06 5:26pm)
iohuih.hh.dzsdzs
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